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Outline the role of each of the consumer organisations named below - Leaving Cert Home Economics - Question 10 - 2013
Question 10
Outline the role of each of the consumer organisations named below. Consumer Association of Ireland (CAI) __________________________________ ______________________... show full transcript
Worked Solution & Example Answer:Outline the role of each of the consumer organisations named below - Leaving Cert Home Economics - Question 10 - 2013
Step 1
Consumer Association of Ireland (CAI)
Answer
The Consumer Association of Ireland (CAI) plays a pivotal role in protecting and advocating for consumer rights. Their primary functions include:
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Research and Surveys: The CAI conducts detailed research and surveys on a variety of goods and services. The findings are published in 'Consumer Choice' magazine, ensuring that consumers have access to valuable insights.
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Providing Information: They strive to provide objective information concerning consumer products and services, which aids consumers in making informed choices.
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Lobbying: The CAI actively lobbies the government on consumer issues to help improve the regulatory landscape.
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Consumer Personal Service: Through their 'Consumer Personal Service,' they represent consumer interests and concerns to a range of bodies.
Step 2
Advertising Standards Authority of Ireland (ASAI)
Answer
The Advertising Standards Authority of Ireland (ASAI) is vital in maintaining ethical advertising practices. Their responsibilities include:
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Ensuring Legal Compliance: The ASAI ensures that all marketing communications adhere to standards of being legal, decent, honest, and truthful.
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Investigation of Complaints: The ASAI investigates public complaints regarding advertisements, which may involve false claims, offensive content, or misleading information.
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Recommendations for Alterations: If necessary, the ASAI can recommend that advertisements be altered or removed to align with ethical advertising standards.